Digital Color Graphics Invests in EFI Technology to Update Infrastructure and Secure Future Growth

This change to all-digital is a remarkable transition, reflecting a perceived future of shorter printing runs and digital personalization – a future that industry experts have been predicting, as the amount of work done on digital presses has continued to increase over the last decade.

Rob McBride, Vice President and General Manager of DCG, sees the digital trend continuing to change the role of printers: “As the operations side of printing becomes more closely married to the marketing side of business, DCG is prepared for the escalated demand for customized pieces, such as mailers, postcards, posters, and presentation pieces,” McBride said.