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At the south end of the hall, the show floor again this year seamlessly transitioned into the 2004 AIIM Expo—the Enterprise Content & Document Management event. AIIM conferences also were co-located with On Demand sessions, as was the Digital Marketing Symposium for the first time.
According to the sponsors, the number of verified attendees for the first day of the co-located events exceeded 10,000 people. However, of the some 500 exhibitors reported taking part, fewer than 175 were listed in the official show guide as being in the On Demand portion of the show floor.
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