DIGITAL digest 2-01

Marching Off to On Demand and VUE/Point

NEW YORK—The On Demand 2001 conference and exposition is slated to run at New York's Jacob Javits Convention Center from February 28 to March 2. Over the course of the event, corporate printing professionals reportedly will learn about improving customer relationship management (CRM), increasing response rates with 1:1 marketing, outsourcing successfully and lowering costs while driving sales. Print-for-profit professionals will gain insight into the best migration strategies, the newest technology, what the competition is doing, as well as what corporate customers want next.