DIGITAL digest

Putting the idea into practice, Quebecor World has grouped a broad range of customer-facing solutions under a QWikLink brand umbrella, reports Mark Jones, senior vice president of customer solutions. "QWikLink is our portal to exchange information with our customers," Jones explains.

"Grouping our various tools helps unify Quebecor World's efforts and combats the perception of disjointed products. QWikLink represents the beginning of a truly integrated set of tools for our clients."