DIGITAL digest 905
In his presentation, Antonio Perez, president and CEO of Eastman Kodak, agreed that the company's digital transformation is on track. He revealed that June was the first month in Kodak's 135-year history that digital sales outpaced revenues from traditional, largely film-based products.
This effort to pursue a digital transformation started two years ago, added GCG President Jim Langley, who believes Kodak's current portfolio of offerings are well-positioned, given the industry trend toward shorter runs. His reasoning: Shorter runs, with more color, result in higher plate consumption. This trend also creates market demand for digital printing equipment and the need for more automated workflows. And it requires proofing solutions designed to quicken the approval part of the job.