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For many customers, the deciding factor is often the type of work they are producing, particularly if much of that work is short run colour. “The short run market up to 1500 copies is best served by the digital type devices because of their ease of use. The mid-run market fits well into the DI market because of the lower cost per page than digital devices and faster make-readies with less waste than conventional presses,” explains Najmr. “The long-run market is best suited for a conventional press and CTP because the longer runs can compensate economically for the increased make-ready time, waste from registration pulls, and ink [and] water balance issues associated with the conventional process.”
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