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The team envisages that the technology could be used for advertising campaigns, marketing and events, product displays in stores, and in the future it might even be employed for product packaging for example in self instructive packages that when touched tell you its content and prescription.
Mikael Gulliksson, who led the research project says “We combine paper with printed graphic codes and electronically conductive ink that is engineered to be sensitive to pressure. Then digital information is embedded in the paper, and when it is touched, the information comes out via printed speakers.”
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