Digital Printing Goes Mainstream at Ipex 2010 with Successful HP Exhibit

All HP worldwide regions reported HP Indigo press sales at Ipex, with one large order coming from Hong Kong’s W.Print, part of the Wing Hung group. W.Print signed for two HP Indigo 7500 presses, the first in Asia, and an HP Indigo press 5500.

The U.K. and France led HP in sales for Europe, with HP Indigo 7500 presses going to leading U.K. digital printers ProCo, Pureprint Group and Precision Printing. Photobox signed for the first web-fed HP Indigo W7200 Digital Press in France to be used for photo applications. In addition, ORWO Net GMBH, a photolab and commercial printer, agreed to purchase the first HP Indigo 7500 in Germany after successfully completing its beta test of the new press.