DIGITAL PROOFING -- Bouncing a Process Check

BY MARK SMITH

Technology Editor

Proofing has been one of the most contentious aspects of the printing process, especially in the digital era. The expectations of print buyers, of course, have been a big contributing factor. Debates have raged within the industry as well, typically with the issue boiling down to whether a given proofing solution is "good enough." Ironically, the question beginning to be asked now is whether a proof is needed at all.