Digital Proofing--Proof Positive

A final thought: With the technology that is available today, showing the accuracy of the digital proof should not be difficult. If, however, you are using an older technology that does not generate a totally accurate match, consider this. What really makes a proof work depends to a large degree on the relationship and flow of communication you have with your customer. Did you rely on the analog proof because it was so accurate or because you taught your customer how to read it—that the reds would be a little less brilliant or blues not quite as royal?