Digital Proofing--Proof Positive

"The digital proof—and the dozens of brands and recipes that are served up as a smorgasbord for the print buyer—have left many of them still hungry . . . hungry for information," Bassett contends.

"They believe our value proposition of speed and quality, and they've seen the benefits. Yet, many are in a quandary as to what their role is in the digital world regarding proofing: Are there standards? What do I specify? Is remote proofing the right choice for all jobs? Is my monitor a source for color interpretation? Who do I trust?"