DIRECT IMAGING PRESSES — DISCIPLES OF DI

Others had invested in toner-based digital presses and conventional offset, but found that there was an opportunity gap in the 250 to 10,000 run length range that was not being met. These firms installed a DI press to take advantage of this growing market segment.

A direct imaging press is a four-color, highly automated digital offset press that images all four plates simultaneously on-press, eliminating the need for a plate-setter. The majority—more than 90 percent—of the DI presses on the market are enabled with Presstek technology, the company that originally invented the process. Other active players in the market include Screen (TruePress) and KBA (Karat).