Direct Mail Increases Response Rates by 25%

Solution: Test the Power of MindFire

Relying on years of experience within the MindFire platform, Summit Direct Mail created a personalized URL to comply with all national company security standards. In addition, various domain names, placements, and positions were tested to determine their impact. 

The client control package was tested with the personalized URL against a control package without the personalized URL. The program compared results over six months.