Direct Mail Outlook -- Getting Personal
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Some Saw Success
Robert Burton, chairman, president and CEO of Moore Corp., declared 2002 to be a rousing success. Moore is bolstered by its global reach, which positively impacted the company's bottom line.
In terms of market reach, Moore thrived in its traditional charitable and medical segments, and enjoyed a new boon from the financial side. Burton didn't see a decline in any of the company's primary markets.
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