Direct Mail Outlook -- Getting Personal

New Revenue Streams

In 2002, Quebecor World focused its initiatives on cross-marketing direct mail products and services to existing customers within other market segments. "As many customers look to leverage their volume and consolidate their internal print procurement and print management processes, Quebecor World's diverse offering is a natural choice," Paloian remarks. "In addition to the wide range of printed products available, our Logistics and Mail List Technology initiatives continue to find favor with our direct mail clients and support new revenue growth."