IWCO Direct Drives Value Through Postal Optimization, High-Speed Inkjet Adoption

Naturally, the ongoing woes suffered by the USPS has made it even more essential for IWCO Direct to become simpatico with the needs of its clients. Leveraging the digital platform enables IWCO Direct to help clients achieve single stream processing, driving enhanced walk sequence carrier route qualifications. Another key is exploiting the benefits of Full-Service Intelligent Mail barcode (IMb) discounts; beyond the postal savings, it provides enhanced information and allows IWCO Direct to better manage its clients' direct marketing campaigns.