Distribute-and-Print--Linking Presses to Profits

As the commercial printing segment absorbs more digital presses, the promise of digital links—such as Agfa's PrintCast—adds profit potential to the on-demand investment.

BY MARIE RANOIA ALONSO

One year ago, PrintCast was launched. It was to be a digital link, a worldwide facilitator of distribute-and-print capabilities. Agfa had a vision for PrintCast: a distribute-and-print network with a hub operation based in Agfa's Wilmington, MA, facility that would digitally—via ISDN—link all Chromapress installations.