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MICHAEL PANAGGIO may not be a household name in traditional printing circles but—as founder and CEO of DME based in Daytona Beach, FL—his company is a trendsetter in creating cross-platform marketing programs that marry variable data digital printing with Internet-based communications. Operating four Xerox iGen3 digital color production presses, more than a dozen monochrome laser printing systems and four offset presses, Panaggio doesn’t think of himself as being a printer when describing the $100 million business that’s predicated around targeted, one-to-one direct marketing.
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- Companies:
- Xerox Corp.
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