DMS Ink Prepares for Growth with Virtual Systems

DMS Ink, a digital print, mailing, data management, and critical document fulfillment company that offers a broad range of services, chose Virtual Systems’ (Booth 1867) Midnight software.

DMS Ink requires technology that is fluid, easy to integrate, and that is continually evolving to meet technological advancements in the industry, and as such choosing Midnight was an appropriate decision for their team.

According to Christine Soward, CEO, and Natalie Bisnow, Business Intelligence Director, they needed to increase throughput, not just in regards to product, but with their process. They knew streamlining must happen from the beginning of the process. They first joined the Virtual Systems’ family in 2009 with their acquisition of Print & Mail-Shop, as they needed to facilitate an efficient workflow while providing more accurate metrics for internal analysis. Fast forward to present day, and once again technology is driving their workflow; as a company, they decided to adapt.

Midnight allows DMS Ink to properly gather information from customers as well as create work orders that account for all of the different scenarios that exist in this industry. Because Midnight is web-based, the software can accommodate their continued growing needs, including automating information to customer. Capturing accurate data and saving time are essential.

Midnight offers the platform necessary to allow DMS Ink to better communicate with customers, allowing them more fluid access to information about their jobs. This gives employees a better customer engagement experience, which is critical for their integrated marketing approaches. Bisnow says, “I look forward to seeing how the product will continue to evolve.”

“We are equally excited to see DMS Ink’s continued progress and successes as we partner together during their next phase of growth,” adds Chris Huber, President of Virtual Systems.