This week's solution is a brilliant mix of the key characteristics of the open gate fold, and the always-fun swinger fold technique. Designed and produced in-house by the team at Suttle-Straus for client Gressco, this trade show brochure offers style, impact, and versatility.
The format features a shaped cover and two interior spreads with dimensional elements, while spot dull and gloss UV coatings add pop and contrast to the graphics. This week's format is truly super-cool!
How was the Double Open Gate/Swinger Fold Hybrid Brochure produced?
Folding Style: Double Open Gate / Swinger Fold Hybrid
Printer: Suttle-Straus, Waunakee, Wis.
Design: Amy Olson, Suttle-Straus in-house design team
Client: Gressco
Paper: 80 lb Endurance Gloss Cover
Size: Flat: 19.75x8.5x9.5˝ ; Folded: 4x8.5˝
Production: Printed offset on a Komori press with spot Gloss UV coating, and 2x Spot Dull UV coating. 5,000 qty.
Finishing: Diecut, score, hand fold
Budget Rating: Moderate
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.