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Ed Boogaard
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Digital information is changing the business of printing, by changing the way printers and clients interact, communicate and connect. Web-to-print provides new ways to request and deliver quotes, exchange job information, upload files, do proofing and track jobs. It has strengthened relationships as printers became solution providers to their clients. It has also weakened relationships as clients turned to the highly transparent Internet marketplace for service provides.
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Ed Boogaard
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