drupa 2012 : Something for Everyone

The Skinny On: Offset. These guys will probably be relegated to a lower position of interest in the scheme of things. I give the offset manufacturers a great deal of credit for trying to squeeze as much efficiency as they can out of offset equipment. Companies like Kodak with its Prosper S-series inkjet units extend the life and add value to web offset presses. I'm sure we will also see some sheetfed inkjet solutions from offset press manufacturers. I don't think offset is going to go away, but if you talk to people, that's not what many of them are coming there to buy.