drupa 2016 to Showcase Printed Electronics, 3D Printing and Production Inkjet Printing

The response from the industry to this strategic realignment at drupa is clearly positive, as confirmed by the level of registrations. Claus Bolza-Schünemann, chairman of the drupa exhibitor advisory board and executive vice president of Koenig & Bauer AG, welcomes the "new" drupa. "In the online age there has been much discussion in our sector about the usefulness of trade shows," he noted. "However, the internet simply cannot replace direct contact with people and ideas in the global print and media marketplace, or indeed direct experience of the latest technologies and solutions for this enormously varied market. At drupa 2016 we are again expecting lively interaction for both tried and trusted and the very latest ideas in all areas of print and crossmedia. The slogan 'touch the future' clearly highlights the focus on innovation and new concepts. New topics such as functional printing, printed electronics or 3D printing will be reflecting the capacity for change and the need for innovative printed matter in our industry far beyond the confines of the trade show halls. KBA will certainly be there once again!"