drupa Gets Heidelberg’s Financial Year Off to a Positive Start

Willingness to invest increases worldwide
All in all, drupa 2012 showed a greater willingness worldwide to invest in the print media industry. Alongside Germany, investment volumes in the Asian markets, in particular Japan and China, remained high or recorded significant growth. The other countries in this region also exhibited pleasing levels of investment in Heidelberg solutions. The emerging markets of South America, especially Brazil, also followed on from the incoming orders of recent quarters. Developments in the United States were also very satisfactory, with incoming orders ranking third among the individual markets. France, Russia, and the Middle East also recorded increases in order volumes.