International Survey of Industry Consultants Reveals Predictions for the Future of Print

Among the public, paper is still seen as the ‘bad guy’, despite the fact that paper production isn’t nearly as harmful to the planet as people think. The U.S. grows more trees than it harvests, for example. By comparison, digital gets a much easier ride because many people are totally unaware of the environmental impact of electronic waste. Paper industries can turn this situation to their advantage. They’ve been defending their position for so long, they’ve a host of sustainable initiatives that prove their commitment to greener practices.

Education and embracing digital is key to a brighter print future