EFI a Prominent Presence at PIA/GATF Variable Data and Personalization Conference

The EFI Fiery® color digital print server, with more than 14 million users, offers unparalleled color quality, open VDP workflow flexibility, and expert-level tools for graphic arts professionals. EFI collaborates with the leading VDP software vendors and supports such VDP languages as Fiery FreeForm™, industry standard PPML, and a host of legacy proprietary languages, ensuring that the Fiery server readily integrates into existing workflows and delivers consistency regardless of whether the job is VDP or non-VDP. Because the Internet is an easy way for EFI customers to work with their customers on VDP projects, VDP is incorporated into EFI’s web-to-print solutions, from PrintSmith Site® to Digital StoreFront™, PrinterSite® Exchange and PrinterSite Fulfillment systems. These integrate with EFI Fiery and Print MIS solutions, creating an efficient, profitable way for EFI customers to handle the increased business VDP makes possible.