Environmental Practices — Going Green Drives Sales

“We opted to go down the path of the Global Reporting Initiative (GRI) in conjunction with Ceres because it advocates public transparency in sustainability reporting that is much more robust than ISO 14000. ISO doesn’t require you to report outwardly,” Podmayersky explains.

GRI reports parameters such as a company’s energy usage, water consumption and CO² footprint tied into the social responsibility aspects of operating a business.