Epson Introduces New SurePress Digital Label Press, to be Shown at drupa

In addition, SurePress leverages Epson’s original MicroPiezo ink jet technology delivering accurate dot shape and placement for high-end color quality and sharp detail, critical for barcodes and small text.

“The L-4033AW is engineered to boost the profits of label converters and commercial printers around the globe,” said Mark Elsbernd, North American region sales manager, Epson America. “With its new White ink and short-run capabilities, the L-4033AW greatly expands the ability of customers to print transparent ‘no-label look’ labels, as well as metallic-type labels frequently used in the cosmetic and health and beauty markets.