Exhibitor Previews Offer Tidbits and Bytes

DÜSSELDORF, GERMANY—This will be the ink-jet Drupa. No, it will be the green Drupa. Or, maybe the print buyer Drupa. Actually, it will be big enough to be all three, and much more.

With more than 1,800 exhibitors occupying more than 1.8 million square feet of exhibit space in nearly 20 halls, putting a label on Drupa is one way to make it more digestible. Another is for visitors to develop a “must-see” list ahead of time. To that end, a number of briefings are being held in advance of the show to get the word out about what to look for from major exhibitors.