Expo 411: Looking for New Opportunities

David Finkelstein, CEO, InstantCard

The PRINTING United Expo — October 18-20 in Atlanta — is quickly approaching, and attendees are gearing up for a week of learning, networking, and inspiration. As a lead-up to the Expo, we are sharing a series of Q&A interviews featuring attendees from a variety of backgrounds sharing why they are attending the PRINTING United Expo, what they hope to learn, and what excites them about the upcoming event.

InstantCard
David Finkelstein
CEO
Rockville, MD
instantcard.net/

Since 2007, InstantCard has been America’s first 100% cloud-based ID badge service. Hearing about all the difficulties companies were having to produce professional ID cards, we realized that there must be a better solution. Emerging cloud-based technologies allowed us to take the hassle out of the process of creating Photo ID cards. The developments since have completely validated our belief that card production via the web is far more efficient than traditional card production using either a local print-shop or in-house printing. At the core of our business is the desire to eliminate the hassle of producing a single ID card, which is common to businesses of all sizes.

PI: What does your company do?

DF: We are a Web service providing, on-demand printing and distribution company for photo ID cards.

PI: What made you decide to attend this year's Expo?

DF: To see new printers and technologies, which could provide a basis for new products and services we can offer.

PI: For first-time attendees, what do you hope to learn at the Expo? For returning attendees, what brings you back? 

DF: We want to learn more about personalization/customization products, hardware, and web services.

PI: What products, brands, or services are you most looking forward to seeing? 

DF: I’m looking forward to seeing the newest LED UV printing options.

PI: How do you plan and make the most of your time at the Expo? 

DF: I’m really going to spend my time walking the trade show floor, and seeing what the exhibitors have to offer.

PI: How do you hope attending will impact your business/career moving forward?

DF: I’m hoping to find new product lines we can expand into.