Fast-Track Firms -- On the Move

David Branch, president and fourth-generation owner, explains that keeping up with technological advancements is one of the key reasons Branch Smith has been in business for nearly 100 years and has experienced continued success.

The operation specializes in books, association journals, catalogs, city magazines, business-to-business magazines, corporate newsletters, special-interest periodicals and academic publications. “Our niche is small quantity, bound products, and our sweet spot is in runs of 2,000 to 10,000,” Branch reports. “We typically print four colors, two sides, and we operate roll-to-sheet sheetfed presses, running magazines one after another.