Farquharson | on Business Development: Fire Up ‘Lazy’ Salespeople

In the end, it could very well come down to a conversation that sounds like this: “Our company needs to grow andI need you to participate. To assist you, I’m willing to provide internal and external resources, as well as all the support you need. If you choose not to be a part of this plan, fine. But I’d like to know what your plan is for growth.”