Production Inkjet Printing: Ready for Prime-Time for Commercial, Package Printers?

The world of color inks can be a daunting one for those printers whose experience in this area is scant, which can be especially true for transactional printers. Much of their experience is traced to continuous-feed, black-and-white toner machines. It can be an education for these printers to capitalize on the operational opportunities offered by inkjet color, notes Elizabeth Gooding, president of Gooding Communications Group.