Production Inkjet Printing: Ready for Prime-Time for Commercial, Package Printers?

Self-publishing is a driver of the short-run market, fueled by the retiring baby boomer generation, Boer says. Their hard copy run lengths number in the 200 to 300 range, which is in the production inkjet wheelhouse. It has also spawned a small group of non-traditional book manufacturers addressing the short-run needs of self-publishers. Sheetfed inkjet is the prime candidate to take care of a print run of a scant few copies.