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The agreement was finalized during a recent meeting between Mid-Atlantic Ford dealers and FORMost representatives Jeff Richards, V.P. of Business Development, and Gary Starkey, Sales Director.
Richards said the dealers were excited about the many new marketing opportunities VisionPrint would allow.
“VisionPrint puts the power of personalized marketing at the fingertips of every Mid-Atlantic Ford dealer,” said Richards. “Marketing collateral can be geared toward each dealer’s base of customers and prospects with just a few clicks. Dealerships can now create service reminders personalized for current vehicle owners, as well as new inventory announcements, seasonal specials and other items using their own database.”
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- People:
- Gary Starkey
- Jeff Richards
- Places:
- Mid-Atlantic region
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