Freedom Graphic Systems Adding HP Inkjet Web Press to Personalize Direct Mail

“The new press reduces the cost of high-quality, variable-data printing (VDP), transforming marketing communications with its four-color, 100-percent variable, high-resolution, high-speed print-on-demand capabilities,” said Marty Liebert, CEO and president, Freedom Graphic Systems. “With its proven thermal inkjet technology, the HP T300 offers direct mail solutions that condense cycle times, increase postal optimization and facilitate relevant one-to-one marketing communications.”