Freedom Graphic Systems Adding HP Inkjet Web Press to Personalize Direct Mail

The purchase is Freedom’s first investment in a four-color, high-speed digital web press. The company also will be among the first in the nation to use HP Inkjet Web Press technology in high-volume direct mail applications.

“Freedom can bring greater value to its customers using the HP T300 to offer mass personalization in print marketing,” said Aurelio Maruggi, vice president and general manager, Inkjet High-speed Production Solutions, HP. “Few other providers have the production power and flexibility to match the range of services Freedom will offer in high-response, personalized, full-color direct mail.”