Fulfillment Services -- Benefits, Challenges Of Fulfillment

Part of the challenge for printers is that most of the costs incurred by fulfillment services do not arise from producing something, as they do with printing. "When you offer fulfillment, you're charging for your time, space on the floor, and the tracking, monitoring and reporting associated with the service," she says. "These are things printers are notorious for under-valuing. But there are costs associated with these activities and, to make a profit, you need to know what they are."