Fulfillment Services -- Delivering Value-added

K/P learned some tough lessons early on. During the ramping-up process, the printer chose to grow knowledge and abilities within its organization as opposed to bringing in experts in the fulfillment realm. The first eight months were particularly challenging, Plunkett admits.

K/P then imported talent with fulfillment experience in other industries, which helped steer it in the right direction. Plunkett believes the environment was a lot more forgiving in those days than it is now.