G&C Direct Mail Marketing Grows Business Using Screen Truepress Jet520
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“Now we can print five million pieces filled with color text and graphics targeted to the recipients and switch to a different 1,000-piece project on demand,” he said. “Our turnaround on jobs is faster and cheaper than employing digital offset printers or conventional methods.”
Guzman, along with his brother, Gene, and a colleague, Mark Cowell, formed G&C in 1999. The three men acquired a few machines required to launch a direct mail agency. The company, housed in a 30,000-square-foot facility, has since boosted its employment and client rosters, added high-tech mailing equipment and invested in a fulfillment center.
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