GEOGRAPHICS INC. — A STRANGE BEGINNING

“Conventional wisdom says that if you have a second folder sitting there, you may only run it 30 percent of the time, so you’ve got a large investment that’s not being used. From our standpoint, it allows us to run more jobs on that press.”

Continuing Growth

Geographics’ willingness to invest in new technologies is one of the factors behind its 10 percent annual growth rate over the past three years. But it is customer relationships that truly fuel success. Lanio notes that the plant’s clean, attractive environment hooks customers when they walk through the door. And its flexibility, the nimble quality that comes with being privately held, improves response time on customer issues and needs.