Gerald Henseler An Acquiring Mind

At that time, the entity was still called the George Banta Co. and only had two locations, compared to its 35 plants today. Even so, Banta was a good size printing company for that era, yet not so big as to prevent Henseler from making a connection with the craft.

"It's a manufacturing process, but the intricacies involved in producing a product are fascinating," he says. "In those days, you could watch the hot and cold metal typesetting being done and then follow the job through the production process—something I still find fascinating."