GMC Previews Integrated Marketing System

Open Document Publisher collects, sorts, merges and dispatches variable data documents according to business rules. Using standards-based workflow automation, users achieve cost reduction, process optimization and operational efficiency for all their document applications. ODP operates at page and document levels. It offers document collection, consolidation and householding, enclosure handling, insert de-duping, transparent reprinting, and media requirements estimating. ODP splits incoming jobs to better balance print loads and production resources. The optimal enveloping combinations are selected automatically based on client-defined rules and physical page characteristics.