Gotta Go - Gotta See Opportunities at PRINT 13 (Commentary)
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Commercial Printer: But I’m not in the market for new equipment, so why go?
PrintCom: You may not be in the market to buy anything, but attendance at PRINT 13 will provide an information base for selecting outsourcing partners. By looking for product and service ideas, printers of all sizes can evaluate potential value enhancements to supplement current capabilities. Outsourcing is a very viable option and PRINT 13 is a great place to see the capabilities that a printer should seek in their outsourcing partners.
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Bill Lamparter
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