Graph Expo--A Show of Shows
Does $108 million answer that?
That's the figure Heidelberg reported it registered during the show's four-day tour of Chicago's McCormick Place recently. Heidelberg's success was not singular. Scores of the show's more than 550 exhibitors reported GRAPH EXPO and CONVERTING EXPO was a money maker.
MAN Roland, for example, announced a total dollar volume of orders in the $70 million range. For Komori America, the recently concluded show was a blowout—its best show ever in North or South America, according to Komori officials. WAM!NET officials termed the exhibition spectacular. Kodak Polychrome Graphics executives reported incredible traffic throughout the event and Sony Electronics representatives spoke of a "tremendous response" by show-goers. Muller Martini revealed that it exceeded its sales expectations by 50 percent the first day of the show.