GRAPH EXPO and CONVERTING EXPO 2004 -- Star Attraction

By Erik Cagle

Senior Editor

Traditionally, DRUPA has always created an east-to-west breeze; hence, whatever new technology or technologies made a splash in Germany at the world's largest printing exposition generally carried over to its North American counterpart, Graph Expo and Converting Expo.

The problem is, there's really not a hot new technology that has everyone abuzz. But that will hardly dampen enthusiasm when the doors of McCormick Place swing open to about 40,000 attendees from Oct. 10 through 13.