GRAPH EXPO Identifies Top Factors for Printer Success

"Given the current financial crisis we're experiencing around the world, graphic communications professionals need to be able to invest wisely in technologies that offer them the most operational advantage for their investment dollars," noted Ralph Nappi, President of the Graphic Arts Show Company (GASC®). "Survival in this economy is not about finding the fanciest 'gee-whiz' gadgets that might wow clients for a limited period of time. Instead, the EXECUTIVE OUTLOOK Conference and the MUST SEE 'EMS offer printers expert, considered advice about the technologies that will best aid them in growing and differentiating their businesses over the long term."