GRAPH EXPO Seminar Program Shows In-plant Printers How to Add Value to Client Projects

“Now, more than ever, corporations are looking to their in-plant printer to provide more than just a print job-they need a marketing partner who can offer value-added communications pieces, through customized digital printing, multimedia marketing and other strategies,” said Ralph Nappi, president of the Graphic Arts Show Co. (GASC®). “GRAPH EXPO’s value to attendees lies in the opportunity it provides to not only evaluate all the latest graphic communications technology first-hand on the show floor, but also to learn in our many educational sessions how to apply them for greatest value for their parent company.”