Graph Expo Wap Up — Postpress Alliances Abound

Other finishing-related news from Graph Expo, this time from Buhrs Americas, included the debut of BuhrsWrap, a new poly wrapping that is intended to improve the presentation of journals, magazines and other media products. It includes a longitudinal perforation for simple opening.

With BuhrsWrap, products can be tightly packed in poly without flaps at the top and bottom. The poly is stretched out over the product without the molecular structure being changed. This process takes place without the use of heat, so no extra energy is used. The absence of top and bottom flaps means less poly is being used.