GRAPH EXPO WRAP-UP -- Traditional Offset Gets a Booster Shot

And, while there was a large quantity of visitors, exhibitors also seemed pleased with the quality of attendees and with the level of purchasing interest shown by buyers. This led to a consensus among most exhibitors that the graphic arts industry is, indeed, beginning to rebound.

"The most encouraging part of this year's Graph Expo was the confidence we felt from our customers," agrees Niels Winther, president of Heidelberg USA. "The industry is recovering and printers are more eager to invest." Heidelberg, Graph Expo's largest exhibitor with a 38,000-square-foot booth, featured 14 running presses. One highlight was an eight-color Speedmaster 102 "Freedom Press" adorned with red, white and blue to commemorate the September 11 tragedy that took place during the PRINT show last year.